Should You Outsource Your Social Media?
By Dan Adams | Uncategorized
By Dan Adams | Uncategorized
If you run a small business you will understand that building a social media campaign is a very time-consuming process, and you do not have the time to manage each of the social media platforms yourself.
To successfully run just one social networking platform can take hours of planning before delivery even commences. Given the amount of time that is required for social media it is well worth calling in the experts. Should you be outsourcing?
Are your competitors visible on social media? Are you forever seeing their company updates on Facebook or LinkedIn and seeing their company name appear in your Twitter feed, tweeting about their and your latest industry news?
Staying on top of the latest news as well as publishing it is quite a task and that is why it’s understandable that so many companies are now outsourcing their social media to Conquest Consultancy.
These companies have realised that having a professional social media service will convey professionalism and understanding of their brand. Conquest will take the time to research your industry and explores developments within to ensure that relevant, quality content is produced and delivered through your social media channels. Through utilising the technology and mechanisms available, Conquest will track the results of your social media activity and will be proactive about getting measurable results.
Have you ever read your competitors’ feeds and thought, “Why don’t we do something like this? Why isn’t our content as engaging as theirs?”.
It is a well-known phrase that with the use of social media, content is king. It takes time to research and deliver quality content for your pages. If you are a small business finding the time to manage your social media activities can be difficult, yet you want and need an active presence across all of the major platforms.
By outsourcing your social media you’ll be able to rest assured that your messages are going out and questions being answered. All without you needing to find the time or knowledge into learning how each platform works.
Whilst it is recognised that many platforms are the first “go-to” for customers who have either pre or post sales enquiries, Twitter is definitely a consumer favourite. As a business owner you will appreciate that leaving any customer questions unanswered certainly gives an air of un-professionalism and leaves the customer feeling as if the business simply doesn’t care. It is critical that your brand is present and that you are monitoring each of the channels for mentions of your company. Through outsourcing to Conquest, this is all handled seamlessly behind the scenes.
Potential customers are given a feeling of trust in seeing that your brand is active on social media, signalling that in the event that anything goes wrong contacting you will be easy.
How do you know that you are getting value for money when it comes to social media marketing? This is the question that deters businesses from getting started, because obviously you want assurance that your spend won’t be wasted. As always, you tend to get what you pay for when it comes to marketing. Conquest is absolutely thrilled with the reviews we have received from customers using our service and would jump at the chance to showcase their feedback to you.
With over 20 years experience in fast-paced and often challenging marketing environments, Dan has established himself as a highly successful digital marketer specialising in social media marketing and brand engagement. He is a creative and ambitious individual having proven his ability to both develop and execute marketing strategies within the UK, Europe and the USA producing tangible results. Learn more
